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Is Materialism Our Newest Religion?


Is Materialism Our Newest Religion?

I have worshipped at the temple of Gucci, prayed to the givers of Prada and bowed down to the creators of Louis Vuitton. I have shopped and dreamed and parted with hard earned cash for these symbols of glory. I am reborn!

With the serge in companies and fashion houses alike trying to find savvy ways to indoctrinate new disciples through social media and advertising, are we loosing sight of the age old question what is the meaning of life?

If I were to ask the question what are you worth, I can imagine you could probably answer this in many ways? I am worth what I asked my company to pay me annually. Once I started my job, I now think I am worth slightly more? In a relationship I am worth someones time and effort, however, if I consider my materialistic self; I am worth a gargantuan amount of diamonds and couture, topped of by a Humvee, a private jet and a small Ireland in the Pacific! These ideals of self worth are somewhat jaded I know but status and wealth have socially dwarfed the notion that life is surely about experiences and not things.

When Notre Dame was on fire a few weeks ago, the World was saddened by this and quickly took to social media to express their sympathies. A medieval Catholic church, it was telling when luxury house empresarios Francois-Henri Pinault and Bernard Arnault of LVMH, agreed to cough up the money to pay for restoration. A great PR move and no double enterprising.

Millions of us are now using Instagram and other social platforms to voyeuristically watch total strangers, gloat about how wonderful their lives are and how much they own. Success is no longer about what is within but what we are not willing to do without. As I grow older and wiser, I realise that the most important thing is surely security and well-being. The ability to have the freedom to enjoy my life with or without the trappings of wealth and status. Having amassed a bunker load of luxury goods, I realised that it didn’t make me happier but rather made me constantly seek out my next big hit, in a vacuous attempt to heal something that was missing. Am I a religious person?….No! But if you were to ask me the best way to regain some confidence; I would say it is to realise that you alone are priceless and therefore need nothing to prove it!

(Necklaces; A combination of vintage pieces and the below. Bag; Chanel)

Mawi London

Love Rocks Jewellery

Alexander McQueen Scarf

About Author

I am passionate about fashion and passionate about life. My blog will teach you little hints and tips on Life, luxury goods and how to shop on a budget.

Also read interviews from people who have their own style and fashion identity and what they think defines a good product or brand. Being chic is a lifestyle but being shady is a choice!

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